Meet the people behind Creative Consultants Group’s success

Bill Hinson



  • Dedicated to helping businesses throughout the Southeastern US succeed
  • 33 years of IT experience working with banks, healthcare organizations, and other small- to medium-sized businesses
  • Skilled in both computers and business with a financial background

Bill has a 33-year track record in IT management and has helped businesses save millions of dollars. As Chief Executive Officer (CEO) of Creative Consultants Group, Bill leads a team specialized in preventing and solving information technology problems for a variety of small- and mid-sized businesses.

Some of his clients include business owners whose computer repair technicians failed to solve their problems. For example, one Georgetown County Engineering firm recently called Bill after their IT vendor (at the time) spent numerous billable hours trying unsuccessfully to fix an issue resulting from a change in internet service providers. The technician then recommended they buy a new server to solve the problem. Sensing something was not quite right; the firm called Bill and his team to look at the issue and much to the firm’s surprise, Bill’s team fixed the issue within 15 minutes after receiving the call, enabling them to avoid the cost of a new server.

Bill draws from more than two decades of experience working in some of the largest companies in the area, including Anchor Bank (now part of TD Ameritrade via Carolina First) and Horry Telephone Cooperative. Among his successes:

  • Bill helped Anchor Bank grow from just a few branches to more than 42 locations. He oversaw the mergers and acquisition of several banks from a technology perspective and was the key person in developing one of the first and most successful internet presences by a community bank that helped them grow into a regional bank.
  • Bill was chosen to be the head of the Internet Services Group at Horry Telephone Cooperative, which had been losing money each year when he arrived. Through his business acumen and the help of his dedicated employees, Bill and his staff turned HTC into a profitable, multi-million-dollar business. During his tenure he was also given the added responsibilities of managing the internal network and staff as well as the help desk group. He left in 2004 to pursue his passion for bringing corporate IT services to small- to medium-sized businesses through development of Creative Consultants Group

Bill is an active member of several professional organizations, including the Myrtle Beach and Conway Chambers of Commerce, and the Information Systems Audit and Control Association (ISACA). Bill holds a number of certifications, including Microsoft Certified Systems Engineer, VMWare Technical and Sales Engineer, Sonicwall Technical and Sales Engineer, as well Apple, IBM, Dell and HP repair certifications.

Bill attended the University of South Carolina at Conway (now known as Coastal Carolina University) where he majored in Finance with minors in Computer Science and English. A native of North Carolina, he grew up in the Charlotte area before moving to the Myrtle Beach SC area with his family in 1979. He and his wife Beverley have two daughters, Holli and Amy; two son-in laws, Dave and Chris; and three grandchildren, Madison, Benjamin, and CJ. Bill, Beverly, and their Border Collie Ginger live in Conway, SC. Bill enjoys swimming, biking, and spending time with his family.

Rick Rush
President and COO



Rick has over 20 years of experience in the IT services industry and was the founding partner of Creative Consultants Group back in 1997. He left Creative Consultants Group to work with Horry County Schools (HCS), helping the Personnel Department transition from a paper-based records system to one based on imaging and workflow. After HCS, Rick worked with HTC, where he helped create and lead their Technical Services department. He was responsible for starting the managed services and professional services offerings for the company.

Rick joined Creative Consultants Group, again bringing a deep set of skills, including an ability to align IT initiatives with core business objectives and a commitment to exceeding customer expectations.

Rick graduated from Coastal Carolina University and has conducted research on technology in K-12 education. He has spoken at industry conferences on topics covering all aspects of IT services and security.

He currently resides in the Conway area with his wife Angela, their son Dylan, and their Jack Russell named Maddie. He is a member of Good Hope Baptist Church and the AV team, and also sits on the board for His Hands of Horry County.

Rachel Strader
Director of Finance & Human Resources



Rachel joined our team in October 2003. She is a graduate of Coastal Carolina University with a Bachelor of Science in Applied Mathematics, and is currently working on a Master of Accountancy at CCU. Her accounting and organizational skills help Creative Consultants Group maintain accurate HR and finance records. Rachel and her two sons, Jadon and Koby, reside in Conway.

Lavon Dorman
Director of Voice and Telecommunications Services



Lavon comes to Creative Consultants Group, bringing more than 30 years in the telecommunication industry. He’s an expert in designing and deploying Voice over IP (VoIP) systems, and used to work with Horry Telephone Cooperative, where he oversaw all of HTC’s internal phone systems. Lavon holds Nortel, Mitel, Avaya, and Switchvox certifications.

Devin Shirkey, CCNA, VCP
Senior Systems Analyst



Devin is a South Carolina native from the North Myrtle Beach area. He has extensive networking infrastructure experience and acts as the technical lead for all VMWare deployments and projects. Devin holds VMWare VCP, Cisco CCNA, Microsoft MCP, COMP TIA Network+, and Sonicwall CSSA certifications. He attended Horry Georgetown Technical College majoring in Computer Networking. Prior to joining Creative Consultants Group in 2012, he worked with the City of North Myrtle Beach, where he maintained 85+ servers in a large-scale VMWare environment.

Jonathon Hardee
Senior Systems Analyst



Jonathon has over 12 years of experience in IT support for banks and healthcare organizations. He joined the Creative Consultants Group team in 2006 and is a skilled server and infrastructure network engineer, overseeing server deployments and migrations for Creative Consultants Group. Jonathon holds an Associate’s Degree in Computer Technology from Horry Georgetown Technical College.

Cynthia Polen
Director of Web Services



Cynthia Polen has over 12 years of experience in designing, developing, and managing websites for businesses. She has extensive experience in ASP.NET, Coldfusion, Java, PHP, and other web development languages. Cynthia is a graduate of Horry Georgetown Technical College, with a degree in web services and information services.